Always aiming for bigger and better things, Honda is aiming to make 2014 its best year ever by increasing sales by 6%.
“We definitely think that’s doable,” said Tony Carter of Northwest Honda in Bellingham. “Honda vehicles are only getting better in sales, especially with vehicles like that new Honda Accord and upcoming, redesigned 2015 Honda Fit. The new Fit will will really affect sales because people are really going to respond to the new design.”
Erik Nelson, chairman of the brand’s dealer advisory board, said Honda has been helping dealers’ back shops with Express Service “tools, training and teams” that can improve throughput for oil changes and minor services.
“2014 will be a really great year for Honda,” Carter said. “I think it will be really exciting as people continue to buy the impressive Accord, award-winning CR-V, and updated Fit. And all the other Hondas that just keep getting better every year.”
Stop by Northwest Honda, Sims Honda, and Apple Valley Honda to find out why Honda will have a record-breaking year this year!
Some people still think of Honda as a foreign car.
The number of people who feel Honda is foreign, though, is drastically shrinking. The fact is, long gone are the days when the U.S. imported 100% of Honda vehicles.
Honda actually exports more vehicles from the U.S. than it imports. According to this article, “The automaker exported 108,705 vehicles last year and imported 88,537. ”
Those cars that are exported now serve Honda drivers in 40 countries.
“Achieving net exporter status is a natural result of our commitment and investment in the U.S. and North America,” Tetsuo Iwamura, president and CEO of Honda North America, said in a statement. “The achievement of this tremendous milestone is a result of the efforts of the tens of thousands of associates in America who develop and produce our vehicles and those who manage the export of these products to customers in global markets.”
Honda knows the importance of the American market and benefits of building vehicles on U.S. soil, so they have continually invested more money into building vehicles here and creating more jobs.
“Honda is definitely becoming more of an American brand,” said Tod McLaughlin of Apple Valley Honda in Wenatchee. “They are building and exporting more cars than we are importing. Not only that, but a lot of important design and research happens on U.S. soil.”
We love Honda and we love American made Hondas
I have written in the past or at least mentioned the fact that my family owns a 2009 Honda Accord (purchased from Northwest Honda dealership in Bellingham). It is our go-to car (in fact it was our only car for a number of years). We have put more than 130,000 miles on it in the 4 years we’ve owned it. It literally brought both of our kids home from the hospital.
And it has protected us all. In fact, we have gotten into three car accidents in the last seven months in our 2009 Honda Accord.
The first one was my fault. It was a fender bender while I was taking my daughter to her first swim lesson. I got distracted looking at the progress of the lovely house I passed occasionally and didn’t stop in time. There was actually much more damage than it appeared, but our Accord kept us perfectly safe.
The second accident occurred a couple months later while I was taking my daughter to her open house for preschool. We were stopped in a left turn lane and someone coming around the corner lost control and smashed into the driver side tire/bumper. Right behind where my daughter was sitting. This time I had some neck/back pain, but, overall, our Accord protected us as good as we could’ve hoped.
Our third accident came just a couple days ago. We were involved in a 4 car pile-up; we were the 3rd car in line when someone simply didn’t stop and smashed into the car behind us which pushed us into the car in front of us. Once again, though, it appears our Honda Accord accepted the brunt and we all walked away shaken but uninjured.
While the number of collisions might be unique, our stories are not. Collisions happen as we go about our daily life. These past few months have made me or grateful than ever that we picked the Honda Accord as our family vehicle because it has kept my family safe…despite the crazy number of collisions in the last seven months.
We love this article that declares the 2015 Honda Fit as the secret star of the Detroit Auto Show. Surely, it wasn’t the biggest or flashiest vehicle there, but it definitely got people talking. Here’s how:
- “In a remarkable achievement in packaging, the 2015 Fit is smaller on the outside but significantly larger on the inside. Offering the interior room of a compact-size car in a subcompact body will boost Honda’s fuel economy and give it a leg up in the mileage wars.
- “The Fit represents a spirited return by Honda to its sporty small car roots with edgier styling, peppier powertrains, and greater functionality. It is the first tangible evidence that the Japanese manufacturer has shucked off its recession-driven, cheap-and-cheerful mindset and recaptured the energy that has made it the U.S.’s fourth bestselling brand.
- “When Honda starts producing the Fit in North America later this year, it will nearly quadruple the supply of available vehicles, making Fit the spearhead of Honda’s drive to boost U.S. sales.”
Not only is it smaller (but bigger at the same time), it will also have an impressive fuel efficiency of 36 mpg combined (41 highway, 33 city).
The article goes on and on about how awesome the 2015 Honda Fit is; read the whole thing to find out exactly why we should all look forward to it arriving at Apple Valley Honda, Northwest Honda, and Sims Honda dealerships!
A new study out shows that 75% of Honda vehicles bought 25 years ago are still on the road.
That makes them among the elite brands, if not the very best, according to a Polk study.
“One of the most important considerations for a new vehicle purchase is how long that vehicle will last and this study demonstrates that Honda quality and reliability is not just part of our hard-earned reputation but represents our industry-leading performance on the road,” said Michael Accavitti, a senior vice president of American Honda, in a statement.
According to this article, “The claim is based on data from stats keepers Polk, which looked at auto registrations by brand from 1988 to 2012. It does not include Honda’s Acura brand, which is part of the 11% of cars over the period that fall into the luxury category.”
Closer to home at Northwest Honda, we know for a fact that people consider Hondas because of their incredible longevity and resale value.
“People want Hondas because they know they keep their value if they want to resell it down the road,” said Tony Carter, general manager at Northwest Honda dealership in Bellingham. “If they have no plans to resell and want to pass the car down to their kids to drive or something, Honda is also the best choice. It’s great to see these stats back up what we see every day.”
Stop by Northwest Honda, Sims Honda in Burlington, or Apple Valley Honda in Wenatchee and find out why people have loved Hondas for so long!
Not very many of us get to see the official unveilings of new cars at autoshows. But someone at the Detroit Auto Show recorded the pretty pretty cool reveal of the 2015 Honda Fit for you view pleasure.
Check out the official reveal of the 2015 Honda Fit HERE.
While the quality is of someone recording it on their phone, it gives a pretty good idea of what Honda wants to express about the 2015 Honda Fit: it’s fun, it’s active, perfect for all kinds of lifestyles, and it’s got plenty of storage.
Check out the video and let us know how excited you are for the 2015 Honda Fit!
KBB.com, the online presence of Kelley Blue Book, has named the 2014 Honda CR-V as the best SUV for less than $25,000, giving the award to the CR-V for the second year in row!
“We chose the 2014 Honda CR-V to lead the pack for the second year in a row because of its well-rounded manner and stellar reliability,” says Jack Nerad, KBB’s executive editorial director, in a statement.
According to this article, “It’s not just about being a cheap ride. Nerad says those on the list were chosen for being stylish and offering the latest technology as well. Fuel economy was also a must.”
And consumers are reacting (and loving) the 2014 Honda CR-V.
“The CR-V is better than ever,” said Keith Hofkamp, general manager at Sims Honda dealership in Burlington. “Over the years the CR-V has really built a name for itself as one of the best SUVs on the market and the 2014 Honda CR-V is certainly a culmination of what Honda learned people want in their SUVs. And it’s an entirely affordable vehicle! To be named best SUV by Kelley Blue Book really says something because it s very well respected.”
Stop by Sims Honda, Northwest Honda in Bellingham, or Apple Valley Honda in Wenatchee to find out why the 2014 Honda CR-V is the best in the industry.
Honda revealed the 2015 Honda Fit at the Detroit Auto Show and it doesn’t disappoint. While there aren’t many surprises with the 2015 Honda Fit, “Honda Fit maintains the “less is more” philosophy of the current car while upping its fuel economy and technology quotient.
“Honda improved the gas mileage of the Honda and that’s a big deal for people,” said Tony Carter, general manager at Northwest Honda in Bellingham. “The Honda Fit already had good gas mileage, but the 2015 Honda Fit will get even better gas mileage. Combine that with it’s impressive cargo space.”
From the outside you wouldn’t expect the Honda Fit to have almost 53 cubic feet of cargo space…but it does. And we think that’s pretty impressive.
“The interior gets a complete makeover as well and is much more upscale than the current Fit’s sparsecockpit. Materials look and feel good for an entry-level hatchback, and the current Fit’s logical ergonomics don’t seem to have been compromised despite a heavy helping of new standard and optional equipment. Honda emphasizes this uptick in feature content for the 2015 Fit, with stuff like Bluetooth and a backup camera as standard, and more premium features such as pushbutton start, a sunroof, heated seats, leather, and Honda’s LaneWatch camera display as optional.”
Look for the 2015 Honda Fit in the future, but don’t forget the current Honda Fit is one of the best subcompact vehicles on the road, so stop by Northwest Honda, Sims Honda, or Apple Valley Honda today!
Read more: http://www.automobilemag.com/features/news/1401-2015-honda-fit-revealed-detroit/#ixzz2qREnTexP
Honda vehicles are the most durable and longest lasting of any mainstream automotive brand, according to Polk vehicle registration statistics from 1988-2012. No other mainstream brand had a greater percentage of vehicles on the road than the Honda brand. In the mainstream segment, an industry best 75% of all Honda vehicles sold in the last 25 years were still on the road.
“One of the most important considerations for a new vehicle purchase is how long that vehicle will last and this study demonstrates that Honda quality and reliability is not just part of our hard-earned reputation but represents our industry-leading performance on the road,” said Michael Accavitti, senior vice president of automobile operations for American Honda Motor Co., Inc. ”If consumers want the most durable, longest lasting mainstream brand, Honda vehicles are the clear choice.”
The quality and reliability of Honda vehicles is a major factor in their long-standing leadership in earning key industry value awards. For instance, for the second year in a row, Honda won ALG’s top honor of Best Mainstream Brand in its annual Residual Value Awards for vehicles that are predicted to retain the highest percentage of their original price after a conventional three-year period. Honda has won the top honor more than any other automaker—a record 8 out of 11 years they’ve awarded a mainstream brand. In 2013, Honda also earned multiple awards for individual models for Best Resale Value from KBB.com and Best Retained Value from Edmunds.com.
The Honda Civic was by far the best-selling compact vehicle in 2013 leaving all competition, including the second best-selling car, the Toyota Corolla.
The Honda Civic sold 336,180 units. Trailing pretty far behind as second-best is the Toyota Corolla with 302,180.
“People expect a pretty good competition between the Honda Civic and The Toyota Corolla,” said Keith Hofkamp of Sims Honda in Burlington. “But, according to the sales last year, there is NO competition. The Honda Civic is the clear winner with it’s new design and excellent gas mileages; it’s definitely the best compact car available.”
Stop by Sims Honda, Northwest Honda, or Apple Valley Honda to find out why the Honda Civic was the best-selling compact car in 2013!