Honda and Hispanic Scholarship Fund Honor Outstanding Latino Students With Scholarships and Internship Opportunities


Sixteen outstanding Latino undergraduate students from around the country were honored recently for academic excellence by Honda North America, Inc. and the Hispanic Scholarship Fund (HSF) at the annual Scholar Awards Breakfast in Columbus, Ohio. Each student is eligible to receive a scholarship up to $5,000 to help pay for tuition, books and living expenses, […]

Honda Partners with Hispanic Scholarship Fund to Award Assistance to Hispanic College Students

Honda “Un-Targets” Young Hispanic Consumers


We love the marketing geniuses that work with Honda. Why? Well, lots of reasons, but the latest reason is this commercial that pokes fun of classic efforts to target young Hispanic consumers. We have all seen the sometimes over-the-top and embarrassing efforts of companies to target their advertisements at young Hispanics. Why is it over […]