Honda is quite adept at developing commercials and media campaigns that touch our hearts.
This 70 second online spot called “A Man and His Car” outlines why people love their Hondas: they take us to college, to our first jobs, to our weddings…all the way until they are no longer big enough because your family has grown.
Some people say Hondas are boring, “appliances on wheels,” but if dependability and reliability is boring then I think most of us will be bored for the rest of lives.
“Some other car manufacturers look at the Japanese makes and call them appliances, they think they’re vanilla. Whatever. The reality is the dependability and quality of the Hondas have made them very trustworthy. They are loyal companions to customers,” said Mike Accavitti, senior VP-automobile operation at American Honda in Torrance, Calif. “There’s a lot to love about dependability, the simplicity, the ease of use, the fun to drive element, the great fuel economy and the safety. Based on those attributes, consumers really love their cars. They talk to them. They name them. It’s truly a unique bond.”
Check out the commercial that is only available online and you will recognize that a man can have with his car.
We have mentioned Honda’s “Start Something Special” campaign and even the commercial about the special role Honda played in the wedding of one lucky couple.
The bride had requested to borrow 3 Honda CR-Vs for the wedding; Honda provided eight. Then flew in family from Ireland for the big day. And Irish step dancers. And the couple’s favorite Irish band. And arranged for $2,000 from Macy’s.
This article (you can watch the commercial at the end of it) stated that the commercial wasn’t moving, that there wasn’t enough tension to make it effective. And that Honda “upstaged” the couple.
We definitely think that is wrong. Sure, it’s not super dramatic and there’s no “tension,” but as we watched it, we were definitely touched and even teared up. A couple’s wedding day is memorable, for sure, but Honda certainly made it more memorable and special.
Take a look at the commercial and tell us what you think. Did it effect you like it did us?
Honda’s “Impossible Made Possible” commercial is making people think “How did they do that?” and is a big hit online.
But how did they do it?
Check out this link to see see the commercial and then HOW they made such a cool commercial.
We love all things creative. Especially Honda commercials.
Especially when they aren’t what you expect and surprise you.
Check out one of Honda’s latest commercials for the CR-V HERE and you’ll understand what we’re talking about.
This commercial for the 2014 Honda Accord Coupe is one of the best car commercials we’ve seen in a long time. Sure, the background song is French, but it was a nice change up over the deep man-voice listing all the features of the car.
It is a subtle commercial that cleverly slips in on the incredible features (most of which come standard on all trims) of the 2014 Honda Accord Coupe. Whether it was the back-up camera or lane drift warning system, this commercial highlights the real-world applications of the technology and design of the 2014 Honda Accord Coupe.
There is one beef we have to pick with the commercial, though: at one point the 2014 Honda Accord Coupe gets passed by some kind of delivery truck. With the power and speed that comes with the 2014 Honda Accord Coupe that simply would not happen in real life.
Check out the 2014 Honda Accord Coupe driving onto dealership lots like Apple Valley Honda, Northwest Honda, and Sims Honda later this year!
We know this is not a Honda racing blog, but we’ve come across article like this so much the past couple weeks that we felt we wouldn’t be doing our job as proponents of everything Honda if we didn’t help spread the word about this amazing tribute to an amazing racer.
This sums up the commercial/tribute nicely, “In 1989, the incredible Ayrton Senna completed a lap of the Japanese F1 circuit, smashing a world record in the process. On board was Honda’s engine telemetry system which recorded a bunch of information from the car. Now, almost a decade after his death, Honda is using that same data, along with some giant speakers and lights to recreate that incredible lap in a flurry of noise. This is a beautiful tribute.”
Check out the article for a video of the touching tribute and historic lap
How long does it take to go through 50 years of Honda history?
About 60 seconds.
This is a great advertisement (even though it is in Japanese) that provides a visual of where Honda started and where it’s going. No, it’s not a quick flip of each car Honda has ever made, but a nice roll down memory lane.
Check out the commercial HERE.
When you think of the history of Honda, what car or cars comes to your mind?
We loved this Honda “Hands” commercial that has been called “fabulous.” We love everything innovative and creative and this commercial perfectly illustrates these two Honda characteristics.
Watch the commercial HERE and be taken on a whirl-wind of Honda products made at the “hands” of creative ingenuity.
We are always looking for interesting commercials (hey, we are human and will be the first ones to admit that it’s more fun to watch videos than read articles) and this one definitely caught our attention. It’s a Honda motorbike advertisement for France (although the announcer is speaking English…in a very block-buster movie sort of way) and it is…intense.
First of all, it’s just over two minutes long and it doesn’t feel like two minutes. You really feel like you just watched a trailer for a major motion picture.
Second of all…it’s just intense.
For the first part of the commercial, I thought it was some sort of Dracula-themed commercial but it turned out to be much less cheesy and a lot more real with the close ups of the motorbike riders. Not to mention I was transfixed on the overhead shot of that HUGE race start on the beach (how did they get those words so big and perfect on the sand? Totally kidding…)
Take a look at this very different kind of Honda commercial. It’s not about hopes and dreams and leap lists…it’s about fear.
2013 Honda CR-V
Occasionally we write about Honda commercials that are usually entertaining or funny. But this time, we are writing about one that touched our hearts. Why?
Because of grandma.
We LOVE this commercial of a grown grandson driving his grandmother on what appears to be a short road trip to see where grandma grew up, an item on his “leap list.”
We think this tenderhearted commercial speaks to us because we all know how important and special grandmas are. It’s also touching that this young man made it a point to go see where his beloved grandma grew up. And chose the 2013 Honda CR-V to take them to check off an item on his leap list.
Which brings us to this: what is on your leap list? If you had a 2013 Honda CR-V, what are some things you would do that you can’t do with your current vehicle?