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Tag: Award

Honda Honored as National “Highway Safety Hero”

At Honda, we don’t just build some of the most reliable and long-lasting vehicles on the road; we build some of the safest. And that safety doesn’t just mean safety for our drivers and passengers but also pedestrians who walk along side our vehicles. All the innovation has paid off as the Advocates for Highway and Auto Safety presented Honda with its prestigious “Highway Safety Hero” award!

According to this article, “The award recognizes Honda’s commitment to introduce advanced vehicle designs that aim to reduce pedestrian injuries and enhance driver visibility.  Honda was the only automaker, as well as the only corporation, recognized at this event.”

“We are proud to be a part of a company that not only looks after the safety of drivers and passengers, but goes even a step further and tries to protect pedestrians and cyclists from serious injury in the event of a collision,” said Tod McLaughlin, general manager at Apple Valley Honda dealership in Wenatchee. “No one wants to think about colliding with a pedestrian or cyclist, but the fact is is that it does happen. Honda wants to keep everyone on the roads safe, inside their cars and outside.”

We think it’s pretty cool that the AdvoCates for Highway and Auto Safety recognized Honda for it’s advances and dedication to “safety and driver assistive technologies as standard equipment, including features that aim to reduce pedestrian injuries in a collision. Technology such as collapsible hood hinges and breakaway windshield wiper pivots is focused on reducing severe head injuries, which account for 60 percent of pedestrian fatalities.”

Go Honda!

Honda and Acura Rearview Camera Systems First to be Recognized as Advanced Technology Features by the National Highway Traffic Safety Administration

Honda’s efforts in the areas of enhanced driver visibility have been recognized by the National Highway Traffic Safety Administration (NHTSA) as part of its 5-Star Safety Ratings program (also known as the New Car Assessment Program (NCAP)), with nearly all Honda and Acura models with rearview camera systems becoming the first vehicles in the industry to be recognized by the U.S. Department of Transportation for having met its Advanced Technology Feature performance criteria.

Honda vehicles earning this first recognition from NHTSA for the application of recommended rearview camera systems (what NHTSA calls rearview video systems) include the Honda Accord Coupe, Sedan, Hybrid and Plug-In, Civic Coupe, Sedan, Hybrid and Civic Natural Gas, Crosstour, CR-V, CR-Z, Fit EV, Odyssey, Pilot and Ridgeline1; as well as the Acura ILX and ILX Hybrid, MDX, TL, TSX, RDX, RLX and RLX Hybrid (see table below). Additional Honda and Acura models that have been equipped with standard rearview camera systems are expected to have their rearview camera systems recognized as Advanced Technology Features in the near future, including the all-new 2015 Fit subcompact car and 2015 Acura TLX midsize luxury sedan, both launching in spring 2014.

“Rearview cameras are an integral part of Honda’s approach to enhance driver visibility,” said Art St. Cyr, vice president of product planning and logistics at American Honda. “By the 2015 model year all Honda and Acura models will have rearview cameras standard on all models, yet another example of how our company is committed to enhancing the visibility and safety of our customers and everyone on the road.”

The addition of rearview video systems to NHTSA’s list of recommended Advanced Technology Features was intended to encourage manufacturers to improve the rearview visibility of their motor vehicle fleet; the NCAP Advanced Technology Features also include Forward Collision Warning (FCW) and Lane Departure Warning (LDW) systems which also are offered on many Honda and Acura vehicles. More information about crash avoidance technologies that are part of the Government 5-Star Safety Ratings program can be found at safercar.gov.

Starting with the 2013 Honda Crosstour, American Honda has taken a comprehensive approach to enhancing driver visibility and confidence on the road, beginning with the widespread application of rearview cameras. More than 94 percent of Honda and Acura models sold in the U.S. in 2013 were equipped with standard rearview cameras.

Rearview cameras are just one aspect of American Honda’s 360-degree approach to enhanced driver visibility and situational awareness, demonstrated by the broad application of technologies such as FCW and LDW systems on Honda models. These systems use a camera mounted behind the windshield or a front mount radar system to warn drivers of a potential collision with a vehicle detected in front of them, or to alert drivers if the car is unexpectedly moving out of a detected lane. Other available features aimed at improving driver visibility are the Expanded View Driver’s Mirror, Honda LaneWatch display and Acura’s Blind Spot Information (BSI) system.

In addition to applying the next-generation Advanced Compatibility Engineering™ (ACE™) body structure to most of its models, American Honda has applied the following safety features on all its models as standard equipment: Vehicle Stability Assist™ (VSA®) with traction control; an Anti-lock Braking System (ABS); side curtain airbags (most vehicles equipped with a rollover sensor as well); dual-stage, multiple-threshold front airbags; and front side airbags. Other available safety and driver-assistive technologies available on Acura vehicles include the Collision Mitigation Braking System™ (CMBS™) and Lane Keeping Assist System (LKAS). For more detailed information about Honda’s history of leadership in the development and application of advanced technologies and vehicle designs that are meant to enhance the safety of all road users, please view our Safety Issue Brief.

Honda Safety Leadership
Honda has a long history of leadership in the development and application of advanced technologies and designs meant to enhance the safety of all road users, including automobile occupants, motorcycle riders, and pedestrians. The company operates two of the world’s most sophisticated crash test facilities and is responsible for numerous pioneering efforts in the areas of crashworthiness, airbag technology, collision compatibility and pedestrian safety. American Honda leads the industry for 2014 in third party crash test ratings with more models rated TOP SAFETY PICK and TOP SAFETY PICK+ by the Insurance Institute for Highway Safety (IIHS) than any other manufacturer.

Honda CR-V Rated One of Europe’s Safest Vehicles

While we try to keep things local (or at least national) on the BlogHonda blog, we also like to brag about the accolades given to Honda vehicles overseas. It reminds us that Honda is a globally recognized brand for its excellence, safety, and reliability.

Like this article that tells about how the Honda CR-V has been rated one of the safest vehicles in Europe by Europe’s vehicle safety organization, NCAP. It was just given a 5-star rating! (Five stars is good in anyone’s book, right?!)

The rating was based on the following items:

  • occupant protection
  • child protection
  • pedestrian protection
  • availability of driving aids

One thing that stuck out to me in reviewing these was “pedestrian protection.” Here in the United States, I don’t think we worry too much about way of protecting pedestrians that may get struck by a vehicle. I’d be interested to learn about that and how we can better protect pedestrians in the U.S.

“The new CR-V’s top safety rating reflects Honda’s commitment to overall vehicle safety. Honda’s commitment to safety is embodied by the term ‘Safety for Everyone; safety for drivers, but also safety for passengers, pedestrians and occupants of all vehicles. Honda’s car-to-car crash test facility at the Tochigi R&D plant analyses impacts between models of different sizes and weights and develops solutions to mitigate injuries for both passengers and pedestrians.”

Read more about the safety features of the Honda CR-V HERE.

 

2012 Honda CR-V Wins Award From British Website

The 2012 Honda CR-V has won an impressive website award across the pond!

The 2012 Honda CR-V won the Honest John “Most Popular 4×4″ award given by the expert auto website honestjohn.co.uk. This is the second year in a row the Honda CR-V has won this specific award from the website.

Dan Harrison, editor of honestjohn.co.uk, commented: “The 2012 Honda CR-V picks up where its predecessor left off – the previous generation model won this award last year and impressively the latest version has picked up the 2013 award. Refined and upmarket it has all the qualities to be a big seller in the SUV market and as our figures prove, users of honestjohn.co.uk are certainly showing plenty of interest. The addition of the new 1.6 i-DTEC engine will surely only increase its appeal.”

The Honest John awards are chosen by the people, for the people. Here’s what the press release had to say about it: “The honestjohn.co.uk awards aren’t awarded by judges or a panel, instead they come from the best experts of all: the website users. The main awards recognise and reward the cars and vans that users search for most on the site. Put simply, the reviews which create the most interest among honestjohn.co.uk users are the winners. The data to measure this is taken from Google Analytics and calculates the number of page views each review has had over the previous 12 months from April 2012 to April 2013.”
While we realize that not very many of our readers have heard of the Honest John awards, we think any award like this is a good one and thought it was a great opportunity to talk about how awesome the 2012 Honda CR-V is and how so many people just love it.
You don’t have to go overseas to get your very own 2012 Honda CR-V, though. Oh, no. Just stop by Apple Valley Honda in Wenatchee, Northwest Honda in Bellingham, or Sims Honda in Burlington to take one for a test drive and find out why it’s on the top of so many lists!

Honda is Best Brand According to Kelley Blue Book

A survey by Kelley Blue Book took the results from 12,000 survey takers and determined that Honda Motor Co. has the best brand image of all major automakers.

Additionally, Honda took three of the six categories for non-luxury brands, including: best value, most trust, and best overall brand.

According to this article, “The 2013 Brand Image Awards say Honda was the most trusted brand and considered the best value of all car brands in the survey….Honda’s U.S. sales rose 24% in 2012 and have risen a modest 4.4% in the first two months of the year. Its redesigned Accord sedan is selling well and the company is investing heavily in plants in the U.S. and Mexico to meet anticipated demand.”

Being named Best Brand, especially by Kelley Blue Book, is no small deal.

“The competition is really fierce among major automakers, so to chosen as “Best Brand” is a big deal for Honda as a whole and we should see a positive impact at local dealerships like Apple Valley Honda” said Tod McLaughlin, general manager of Apple Valley Honda dealership in Wenatchee. “It’s really not a big surprise to us because the 2013 Honda Accord and other recent Honda vehicles have been so popular with consumers and for good reason.”

According to this article, “”Honda’s win as best overall brand among non-luxury shoppers hardly comes as a surprise,” said Kelley Blue Book’s report on the results. “We admire the refined and reliable vehicles, but also the manner in which Honda promotes itself. You do too, apparently.”

Stop by Apple Valley Honda, Sims Honda, or Northwest Honda dealership to find out why Honda was chosen as best overall brand!

 

Honda’s LaneWatch System is 2012 Automobile Technology Finalist

The 2013 Honda Accord has made a splash with industry know-what’s and  consumers. A big part of that is because of all the bells and whistles that come standard on the newest Accord, including the LaneWatch system. Now the LaneWatch system has been named a finalist for the 2012 Technology of the Year Award by AOL Autos.

“It would be really great for the LaneWatch system to win 2012 Technology of the Year Award,” said Keith Hofkamp, general manager of Sims Honda dealership in Burlington. “The 2013 Honda Accord is loaded with some really awesome technology, most of which comes standard on all models not just the more expensive models. The LaneWatch system is so representative of Honda: it is convenient, it is innovative and it makes the 2013 Honda Accord a much safer car.”

Here’s what the article had to say about the LaneWatch system: “LaneWatch uses a camera positioned below the passenger-side exterior mirror to display a wide-angle view of the passenger side roadway on the standard 8-inch color intelligent Multi-Information Display (i-MID). The image appears when the right turn signal is activated, or when a button on the end of the turn signal stalk is pressed. The feature can also be deactivated in the vehicle settings at the driver’s discretion…The system helps the driver to see traffic, as well as pedestrians or objects, in the vehicle’s blind spot. To help make judging distance easier, the display has three reference lines. Drivers are encouraged to visually confirm roadway conditions prior to changing lanes.

Why is this important? The article also points out that the typical view of a passenger-side mirror is 18-22 degrees. With the LaneWatch technology, drivers will be able to see up to 80 degrees.

Really, does anything else need to be said to convince you of the value of the LaneWatch system?

The AOL Autos Technology of the Year Award will be given in January. Check out the other finalists at AOLAutos.com.

“I hope LaneWatch wins,” said Hofkamp. “But if it doesn’t win, I think just being a finalist brings a lot of justified attention to this incredible safety technology and the 2013 Honda Accord. We’ll take that.”

But don’t wait until January when the award will be announced to try the technology itself. Stop by Sims Honda, Northwest Honda or Apple Valley Honda today to test drive the 2013 Honda Accord and see how much safer you can be with LaneWatch looking over your shoulder.

 

http://www.heraldonline.com/2012/11/27/4443268/honda-lanewatch-named-2012-technology.html

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