Honda Launches Global Communications Website for Selected 2017 Motorcycle Models

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Honda Motor Co., Ltd. announced today the launching of “Honda Moto 2017,” a global communications website to promote selected 2017 motorcycle models slated for future release. The new website will introduce each of the selected models in a short-film drama format, depicting a unique lifestyle through the interaction of riders and their bikes, thereby promoting […]

2017 Acura RLX Takes the Stage

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Most lavishly equipped, spacious and technologically advanced Acura sedan offers wide array of premium content AcuraWatch™ technologies standard on all trim levels The 2017 Acura RLX, the most lavishly equipped and technologically advanced Acura sedan goes on sale tomorrow at Acura dealerships nationwide, with a manufacturer’s suggested retail price (MSRP) starting at $54,4501. The 2017 […]

Honda S Dream Streamliner Set Bonneville Records

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Honda R&D Japan-led effort sets FIA Class record of 261.875 mph Fastest speed ever recorded for a Honda vehicle Volunteer team surpasses previous mark set by Honda F1 car Honda products have won dozens of motorsports championships throughout the world, dominating competition at legendary venues from Indianapolis to Monaco, and on surfaces ranging from the […]

New Euro-Inspired 2017 Honda Civic Hatchback Arrives from Across the Pond

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New model continues rollout of the 10th-generation Civic lineup and introduces new Sport and Sport Touring trims Hatchback provides appealing combination of sporty styling, efficiency, versatility and premium content All trims powered by 1.5-liter DOHC direct-injected turbo engine Arriving in showrooms starting next Monday, the striking 2017 Civic Hatchback joins the 2016 Civic Sedan and […]

Service Specials at Sims Honda

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We all know how important it is to properly maintain your vehicle, but sometimes we put off because it’s not urgent and things might be a little tight in the pocketbook. Don’t let that stop you! Sims Honda in Burlington has some great service specials to make sure your vehicle continues to purr like a […]

Sims Honda on Facebook

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Did you know that Sims Honda has a Facebook page? We do! Follow our page for all the latest and greatest news about your favorite local Honda dealership. Find the page HERE.

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‘Performance Like Wow': 2017 Acura MDX Ad Campaign Features Beck’s ‘Wow’

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Integrated marketing campaign introduces the restyled and refreshed 2017 Acura MDX luxury SUV New TV spots including “Anthem,” (http://acura.us/MDXAnthem) set to the soundtrack of Beck‘s high-energy summer smash, “Wow” TV and digital executions showcase AcuraWatch™ suite of safety and driver-assistive technologies, now standard on all 2017 MDX models Multichannel campaign features custom-tailored digital marketing approach […]

Honda Signs on as Presenting Sponsor for Red Bull Global Rallycross Season Finale in Los Angeles, October 8-9

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American Honda Motor Co., Inc. has partnered with Red Bull Global Rallycross as presenting sponsor of the series’ third annual event at the Port of Los Angeles in San Pedro on October 8-9.  Red Bull Global Rallycross Los Angeles presented by Honda will be a double-header event, and will serve as the season finale for […]

Trucks and Compacts Star as American Honda Reports August Sales

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American Honda and Honda Division trucks have best August sales ever Honda CR-V sets 2nd consecutive all-time sales record Honda core models—Civic, Accord and CR-V—each top more than 30,000 sales Honda’s smallest vehicles—Fit and HR-V—post largest gains for the brand Refreshed Acura MDX posts 8.1 percent gain to push Acura trucks up 2.5 percent in […]