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Category: Honda

Honda Has 4 Finalists in Auto Ad of the Year Awards

We love automobile ads.

Strike that.

We love good automobile ads. And Honda ads creates some of the best, which is why Honda has four finalists in the Auto Ad of the Year Awards.

Want to know which ones? Check out this link to find out!

Honda’s New Compact Crossover to Land in U.S. in 2014

The brand new Honda Vezel will arrive at dealership lots in the U.S., including Apple Valley Honda, Northwest Honda, and Sims Honda dealership, some time in the second half of 2014.

It won’t be called the Vezel and we are VERY excited about this new vehicle that will be add some fresh blood to the Honda line up. so what can we expect? “While small, Honda asserts that the new model will have “a coupe-like, high-quality personal space for the front seats and minivan-like elbowroom, comfort and functionality for the rear seats” — an interesting split personality.”

It’s based on the popular Honda Fit and will be 9 inches shorter than the Honda CR-V (only 7 inches longer than the Fit). But we all know size isn’t everything and Honda is the master at maximizing interior space and making it feel bigger than it is with creative and quality design.

“We think this new compact crossover will be a big hit,” said Tod McLaughlin, general manager at Apple Valley Honda. “It will have a coupe-like feel so people who want a crossover but like that more compact feel will really fall in love with this new yet-to-be-name vehicle.”

Look for more about Honda’s new compact crossover (including it’s American name) in the coming months!

Honda Leads Industry with Six Top Safety Pick+ Vehicles

TORRANCE, Calif., Dec. 19, 2013 /PRNewswire — A total of six Honda and Acura models, the most of any auto maker, received the highest possible safety rating ofTOP SAFETY PICK+ from the Insurance Institute for Highway Safety (IIHS) under its more challenging technology requirements in guidelines implemented for the 2014 model year.

“As the industry leader in TOP SAFETY PICK+ ratings for 2013 and now 2014, it’s clear that our commitment to offer advanced safety technologies on mainstream products continues to pay dividends to Honda and Acura customers,” said Art St. Cyr, vice president of product planning and logistics at American Honda. “Honda and Acura vehicles should be at the top of the shopping list for those who value safety ratings and the engineering prowess required to achieve them.”

Four 2014 Honda models were named a TOP SAFETY PICK+including the Accord Sedan and Coupe; Civic Sedan; and Odyssey, which is the only minivan yet to earn this designation. The Civic Coupe was named a TOP SAFETY PICK. Additionally, two 2014 Acura models, the new MDX and the RLX each achieved TOP SAFETY PICK+ status with the TL earning a TOP SAFETY PICK rating.

The IIHS TOP SAFETY PICK rating recognizes vehicles that do the best job of protecting vehicle occupants involved in front, side and rear crashes, plus rollover and small overlap front crashes based on performance in the Institute’s tests. Under this year’s more challenging requirements, the IIHS is using theTOP SAFETY PICK+ designation to recognize vehicles that not only performed well in its crash tests but also are equipped with technologies that help prevent or mitigate front-to-rear collisions. Front collision prevention, which includes both warning systems and automatic braking, is intended to help inattentive drivers avoid rear-ending a stopped or slower-moving vehicle in front of them.

American Honda’s 2014 TOP SAFETY PICK+ vehicles offer a broad range of active and passive safety features along with available leading-edge safety and driver assistive technologies like the Forward Collision Warning (FCW) system. FCW uses a camera or radar mounted in the upper portion of the windshield to detect a vehicle ahead. Audible and visuals warnings alert the driver when the system determines that a collision with a detected vehicle or object is likely. Intended as a warning system only, FCW will not automatically activate the brakes, and the driver remains responsible for safely operating the vehicle and avoiding collisions.

Other available safety and driver-assistive technologies available on Honda and Acura vehicles include: Collision Mitigation Braking System; anti-lock brakes; Vehicle Stability Assist™ (VSA®); Lane Departure Warning (LDW), LaneWatch™ blind spot display; side curtain airbags; dual-stage, multiple-threshold front airbags; and front-side airbags.

Honda Safety Leadership

Honda has a long history of leadership in the development and application of advanced technologies and designs to enhance the safety of all road users, including automobile occupants, motorcycle riders, and pedestrians. The company operates two of the world’s most sophisticated crash test facilities and is responsible for numerous pioneering efforts in the areas of crashworthiness, airbag technology, collision compatibility and pedestrian safety. This commitment to safety is rooted in Honda’s goal to be a company that society wants to exist, and it complements the company’s leadership in reducing vehicle emissions, improving fuel efficiency and advancing alternatives to gasoline.

2014 American Honda TOP SAFETY PICK+ Vehicles:

Honda                

Honda Accord Coupe

Honda Accord Sedan

Honda Civic Sedan

Honda Odyssey

   Acura

   Acura RLX

   Acura MDX

 

2014 American Honda TOP SAFETY PICK Vehicles:

 

Honda                

Honda Civic Coupe

   Acura

   Acura TL

Jesus Drove a Honda But Didn’t Talk about It

We saw this advertisement and thought it was brilliant! We are sure it was semi-serious, but it sure gave us a chuckle and we think that’s good when it comes to advertisements.

The text says it all: “Jesus Drove a Honda But Didn’t Talk about It” and then sites the scripture “For I did not speak of my own accord…” John 12:49.

Honda Recalls Acura RLX Sedans

Honda announced it is recalling 7,751 Acura RLX Sedans to replace bolts on the rear suspension that may not have been tightened properly.

No crashes or injuries have been reported because of this issue. Owners will be notified by mail in the coming weeks and any repairs necessary will be made free of cost to car owners.

Edmunds.com Chooses 2014 Honda Accord Hybrid over 2013 Passat

The 2014 Honda Accord Hybrid has trounced basically every other car in its class in basically every category, but especially gas mileage. In an attempt to be fair Edmunds.com did a side by side comparison of the 2014 Honda Accord Hybrid and the 2013 Volkswagen Passat.

Long story short: 2014 Honda Accord Hybrid wins.

According to the article, “Finally, we have a sedan that fully embraces hybrid technology without boastfully displaying it in every detail. In fact, the nuances differentiating it from the standard Accord are subtle enough that only those in the know will notice. And that’s a good thing.

“More importantly, from behind the wheel, the Accord is a hybrid that doesn’t require a full restructuring of your expectations about how a car should drive. Sure, you’ll notice its nuances if you’re paying attention. But you don’t have to. It’s a hybrid you can drive like a normal car, should you choose. And if you’re so inclined, the Accord provides sufficient indulgence to satisfy even the most fuel-pump-averse hypermiler.”

The 2014 Honda Accord Hybrid wins in every category (except when it narrowly lost in cargo space) and, so, it is worth the small increase in price over the Passat.

  • Gas Mileage: The Accord “trounced” the Passat: 46.3 mpg to the Passat’s 39.8 mpg. “…the Accord Hybrid to run in three modes: full EV mode up to 74 mph, series-hybrid mode where the engine is powering the batteries for the electric motor that is driving the wheels and gasoline-only mode for those long, steep climbs.”
  • Doesn’t act like a hybrid. “You’ll not want to rush either of these sedans onto the freeway in front of a charging tractor-trailer. However, should you find yourself in such a circumstance you’ll be better served in the Accord, which hits 60 mph a full 1.6 seconds before the Passat (7.4 seconds, or 7.1 seconds with 1 foot of rollout as on a drag strip vs. 9.0 seconds [8.7 with rollout]). “
  • “In the Accord, however, there’s an immediate response to throttle input that’s both welcome and usable. The combination of instantly available electric torque and the lack of a need to downshift gets the credit here.”
  • The 2014 Honda Accord Hybrid is nicer inside compared to the Passat’s dated and cheaper interior
  • The Accord offers much more in terms of technology (standard back up cameras, etc.)

“There really is no comparison to the 2014 Honda Accord Hybrid,” said Tony Carter, general manager at Northwest Honda in Bellingham. “The 2014 Honda Accord Hybrid beats out every other sedan in gas mileage, style, technology, handling and everything else.”

Stop by Northwest Honda, Sims Honda, or Apple Valley Honda to find out why the 2014 Honda Accord Hybrid beats out every other car.

Honda on Cutting Edge of V2G Technology

Honda is partnering up with the University of Delaware to pioneer something that seems more futuristic than hydrogen fuel cell technology, something you may never even have heard of yet: vehicle to grid, or V2G.

Basically the idea is similar to that of homes that use solar power; any excess energy that is produced and is not used by the home can be sold to the energy company and the homeowner paid for that energy. With this experimental V2G technology, hybrid/electric cars would plug into a grid that would allow stored up, unused battery energy to go back into the grid and be used to charge other vehicles.

According to this article on Torquenews.com, “Your Accord plug in or FCEV(if it has plug -in capacity) will reverse -flow excess battery storage capacity back into the power grid via a controller developed through the UD’s Center for Carbon Free Integration. You can read about the program here. Assuming that electric car production reaches critical mass in the not too distant future, this energy swap will be critical in maintaining grid-flow during peak energy usage hours. And that’s a big if.

“The partnership project between UD and Honda is on an ‘ experimental’ basis. For the program to be successful, a major manufacturer such as Honda would agree to integrate UD’s board into mass produced EV’s.”

We think this is an incredibly forward-thinking and brave step on Honda’s part. Electric vehicles are just emerging as a popular option among the average car-buyer and this V2G idea is one that has yet to be proven effective, let alone appealing to consumers. But we are excited to see that Honda is taking this step to power vehicles with renewable energy that could potentially be shared by all on the grid.

Honda Will Continue its “Green” Dominance

We like to brag about the efforts the Honda corporation makes in every step of the design and manufacturing of its products to be environmentally friendly. And we are not the only ones who notice that Honda is truly and industry-leader in it’s “green” efforts.

This article on Torque.com, “Honda’s philosophy will insure company’s green automotive dominance,” he gives several reasons why Honda is a global leader in environmentally friendly automotive manufacturing and why that won’t change.

  • “The Fit and CV-R manufacturing facility scheduled to open in Mexico in 2014, will be the first zero manufacturing waste by product plant in North America.”
  • The 2014 Honda Accord has been named “greenest car”
  • It is developing fuel cell technology
  • The redesigned Honda Ridgeline will be the first half-ton truck to get more 30 mpgs
  • Fuel economy levels have increased 9.5% from 2012

But it all comes back to their philosophy as nicely summed up with this quote: ”Honda is not so much in the business of selling cars as it is in the business of selling products that improve and enrich people’s lives,” says Honda design engineer Toriyama.

From the manufacturing, selling, and operating of the vehicles, Honda’s automobiles are ones you can be proud to own because they are designed, not with just future owners in mind, but future generations of our world.

Honda Ridgeline Best Truck for Winter Driving

When we think of safe vehicles for driving in winter conditions (you know, snow, ice, cold rain, etc.), our minds often go to trucks. They are big, they are safe (and also good at pulling smaller cars out of ditch), but not all trucks are created equal when it comes to driving in winter weather.

In fact, this writer for Torquenews.com declared that the “Honda Ridgeline Outperforms Chevy, Dodge 4×4 in winter driving conditions.”

According to this writer, “I followed one for a few miles on Monday and was amazed by its obvious exceptional handling as well as skid and slip-free starting and stopping. Both, without the benefit of snow cables or chains…Honda’s success in superior off-road, snow and muddy condition ride and handling comes via the Ridgeline’s exclusive (VTM-4) Variable Torque Management 4 wheel drive system and lock control. No one else in the industry has it. The aforementioned allows the driver by the push of a button to lock the rear differential for up to 18 mph in forward or reverse. No one else in the industry offers this system as a standard feature on a light truck. Stuck in the snow, bogged in the mud, Ridgeline will work its way out of the hole.”

That’s some pretty high praise from a reliable source: the Honda Ridgeline outperforms other trucks in winter driving. And here in the Pacific Northwest we’ve already had our fair share of winter conditions with temperatures in the teens and snow throughout the region.

There won’t be any new Honda Ridgelines for two years, so if you want to check out the 2014 Honda Ridgeline for your winter driving needs, stop by Apple Valley Honda, Sims Honda, or Northwest Honda dealership before they are all gone!

Honda Ridgeline to Reappear in Two Years

TORRANCE, Calif., Dec. 10, 2013 /PRNewswire/ – An all-new Honda Ridgeline pickup truck will come to market in less than two years and, today, Honda shared a sketch expressing the new truck’s styling direction. Honda also confirmed that production of the current Ridgeline (http://automobiles.honda.com/ridgeline/), built exclusively by Honda Manufacturing of Alabama, LLC, in Lincoln, Alabama, will conclude in mid-2014.

Like the innovative first-generation model that earned 2006 North American Truck of the Year and Motor Trend Truck of the Year honors after its fall 2005 debut, the next-gen Ridgeline is being designed and developed by Honda R&D Americas, Inc. at itsLos Angeles and Ohio R&D centers.

The Honda Ridgeline broke new ground in the American pickup market with its unique design featuring a spacious five-passenger cabin, smooth ride and handling, and half-ton truck capability. The first truck of its kind to be built on a closed-box unibody platform, the Ridgeline introduced innovative new features to the pickup segment, such as its large In-Bed Trunk® and dual-action tailgate.

“The next generation Ridgeline will build on Honda’s role in creating new value with a new take on advancing form and function in the truck segment,” said Michael Accavitti, senior vice president of automobile operations for American Honda Motor Co., Inc. “With a clear path forward, Ridgeline will play an even more important role in our future product portfolio and strengthen an already class-leading lineup of light trucks.”

Sales of Ridgeline have enjoyed strong momentum in 2013, strengthened recently by the introduction of a new top-of-the-line Special Edition model for 2014, with sales totaling 16,160 units through the first 11 months of the year, an increase of 29 percent.

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