Honda: Record-Breaking Year, Expect Better to Come

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These are the comments of Jeff Conrad, Honda Division Senior Vice President and General Manager, at the Chicago Auto Show. Good morning, everyone. It’s great to be here with you in the Windy City. Honda has introduced several important models here through the years… and in a few minutes we will continue that tradition with […]

ASIMO Receives Royal Welcome in Dubai

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Ok, this is just cool. This week ASIMO travelled to the Emirate of Dubai to attend The Government Summit: “Shaping Future Governments”. The three-day summit, organized under the patronage of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, UAE Vice President, Prime Minister and Ruler of Dubai, is the largest government gathering of its type […]

2015 Acura MDX, RDX and TLX Named Best Cars for the Money from U.S. News & World Report

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It’s true, these cars won’t be available at Sims Honda, but they are Honda-made and we are Honda-proud! Three of Acura’s luxury performance vehicles have been recognized by U.S. News & World Report’s 2015 Best Cars for the Money awards: the 2015 MDX was lauded the Best Luxury 3-Row SUV for the Money, the 2015 […]

Nearly 60,000 Fans Witness Epic 2015 Honda Battle of the Bands Invitational Showcase

USA Today Reveals 10 Cars Most Likely to Kill You

Honda Warns Against ‘Stupid’ Loans by Competitors

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The automotive sales business is a competitive one. This we know. However, that doesn’t mean every deal is a good deal. Or that the lowest monthly payment is the best deal. Honda U.S. sales chief, John Mendel, ┬ástated that competitors are doing “stupid things” in order to boost sales, but don’t necessarily serve the consumer. […]

Canard Victorious at Oakland Supercross

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Honda racing doesn’t appear in Sims Honda, we want to celebrate a Honda win! For Team Honda, Saturday night at O.Co Coliseum in Oakland, California, was filled with excitement and celebration as Trey Canard raced to his first 450SX victory in nearly four years. The Oklahoma native was unstoppable all day, topping timed qualifying practice […]

New 2016 Acura ILX Begins Production as Brand Marks 20th Anniversary Of Manufacturing in America

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Acura marks major milestone with U.S. sales of two-million North American-made Acura vehicles ILX production begins today at Marysville, Ohio Auto Plant The Acura brand today celebrated sales in the U.S. of the 2 millionth North American-made Acura vehicle, 20 years after Acura production began in the U.S., as the first new 2016 Acura ILX […]

Honda Wins Two Prizes for “Successful Case of Energy Conservation Category” in the Energy Conservation Grand Prize for Excellent Energy Conservation Equipment for Fiscal Year 2014

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Honda Motor Co., Ltd. announced that its Yorii Automobile Plant at Saitama Factory and Transmission Plant at Hamamatsu Factory will receive the Chairman Prize of the Energy Conservation Center, Japan (ECCJ) respectively, within the Successful Case of Energy Conservation Category, for the Energy Conservation Grand Prize for Excellent Energy Conservation Equipment. Since the fiscal year […]

What Makes a Honda Video Series Takes Viewers Trackside

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Putting some horsepower in its popular What Makes a Honda is Who Makes a Honda video program, this month’s installment of the 12-part series will focus on a team of Honda associates competing in the country’s longest endurance auto race. Widening in scope from the previous episodes, which had focused on a single Honda associate, […]