Honda Extends Sponsorship of The Honda Classic through 2021

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Five-year commitment continues longest-running tournament sponsorship on PGA TOUR As Honda Motor Company celebrates its 35th year of sponsoring The Honda Classic, the company joined the PGA TOUR and tournament host organization Children’s Healthcare Charity, Inc., in announcing a five-year extension that will carry its title sponsorship through the 2021 tournament. Honda is the longest-running […]

Honda Announces Executive Changes at its North American Operations

Honda Uses Kids’ Imaginations in New Ads

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What’s cuter than a child’s imagination and letting them write Honda commercials. What kind of stuff did they come up with? “One of the resulting stories, from a 4-year-old named Ethan, features a pair of dinosaur pals—who eat pizza, naturally—in a Honda rocket on a road trip to Mars, where they do battle with a […]

Acura Precision Concept Makes Chicago Auto Show Debut

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The Acura Precision Concept is coming to the Windy City, making its Chicago Auto Show debut following its unveiling at the North American International Auto Show last month. The concept model embodies the Acura brand DNA of Precision Crafted Performance – performance delivered with incredible precision, outstanding quality and elegant, innovative engineering – and previews […]

Honda Aero Earns FAA Repair Station Certificate

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Additional Certification for Facility Building the HF120 Turbofan Engine Honda Aero, Inc. (HAI) today announced that its HF120 turbofan engine production facility in Burlington, N.C., has earned a PART 145 repair station certificate from the U.S. Federal Aviation Administration (FAA). This certificate will enable HAI to serve as the dedicated Maintenance, Repair and Overhaul (MRO) […]

Acura Named Top Luxury Brand for Lowest Cost of Ownership by KBB.com

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Acura was honored by KBB.com for having the lowest cost of ownership for a luxury brand over a projected 5-year period – recognition that quality and reliability serve as a foundation of the Acura brand’s Precision Crafted Performance DNA. The ‘5-Year Cost to Own Awards’ takes into consideration depreciation, expected fuel costs, finance and insurance […]

2016 Acura MDX and TLX Named Best Cars for the Money from U.S. News & World Report

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The 2016 Acura MDX and TLX have received 2016 Best Cars for the Money awards from U.S. News & World Report.  The 2016 MDX was named the Best Luxury 3-Row SUV for the Money and the 2016 TLX earned the Best Upscale Midsize Car for the Money distinction. The MDX, the best-selling 3-row luxury SUV […]

Innovative 2017 Honda Ridgeline Pickup Leads the Flock in New Super Bowl Commercial

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60-second commercial features music by Queen, performed by some unlikely and unforgettable co-stars Directed by Bryan Buckley, creator of more than 40 Super Bowl ads Extensive multiplatform campaign to support launch of new TV spot Consumers can enter to win a first drive of new Honda truck at “Camp Ridgeline” Honda today offered a sneak […]

American Honda Reports January 2016 Car and Truck Sales; New Civic Leads Honda Division to January Record

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Honda division sets new January benchmark on sales of 90,247 vehicles All-new 2016 Honda Civic, the 2016 North American Car of the Year, defies winter weather and competition to net huge sales gain of 54.9 percent and a new January record Acura ILX bucks market trends and unusual month to gain 24.3 percent American Honda […]

Three Honda Manufacturing Plants Earn EPA ENERGY STAR Certification

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For the tenth consecutive year, two of Honda’s Ohio automobile manufacturing plants have earned the U.S. Environmental Protection Agency’s (EPA’s) ENERGY STAR certification, while Honda Manufacturing of Indiana achieved the designation for the fourth year in a row. The ENERGY STAR certification signifies that the facilities perform in the top 25 percent of similar facilities […]