28th Annual Honda Campus All-Star Challenge Celebrates Academic Prowess of Historically Black Colleges and Universities (HBCUs)

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Students from 48 HBCUs to Compete for National Quiz-Bowl Championship, April 8-10 Honda Campus All-Star Challenge awards grants to all participating HBCUs Watch the HCASC National Championship Finals at HCASC.com, April 10 at 12 p.m. EDT After months of rigorous preparation and multiple competitions among 89 schools, students from 48 Historically Black College and University […]

Acura NSX Named as a Prestigious 2017 AUTOMOBILE All-Star

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The 2017 Acura NSX was selected as a 2017 AUTOMOBILE All-Star (Acura.us/NSXAutomobileAllStar), adding to the supercar’s growing list of accolades and recognition since its spring 2016 launch. AUTOMOBILE today partnered with the Amelia Island Concours d’Elegance to announce the 2017 All-Stars during a live stream on the AUTOMOBILE Facebook channel. The Acura NSX, America’s only […]

Acura Electrifies SUV Lineup with Powerful and Efficient 2017 MDX Sport Hybrid

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The “Ultimate MDX” is the most powerful, refined, sophisticated and technologically advanced Acura SUV for everyday driving New Sport Hybrid system delivers decisive power and control, gaining instant torque, 31 horsepower, and resulted in a 45 percent higher EPA city fuel economy rating compared to the conventional MDX SH-AWD Model-exclusive active dampers deliver a superb […]

Engineer Using Virtual Reality in Technical Training Featured in Latest “Who Makes a Honda” Video

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Melissa Vance, who is leading Honda’s innovative effort to use virtual reality to improve technical training and reduce costs, is the latest subject of the What Makes a Honda is Who Makes a Honda video series. Through a “virtual” world she created, maintenance and equipment service technicians can practice their welding techniques before entering the […]

100,000+ Acura Vehicles on the Road Now Feature AcuraWatch™ Advanced Safety and Driver-Assistive Technologies

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AcuraWatch now available on all Acura sedans and SUVs Nearly 50 percent of all Acura vehicles sold this year have been equipped with AcuraWatch Acura to add new Traffic Jam Assist technology later this year Millennial luxury customers rank safety features much higher on list of purchase priorities than older buyers Acura has surpassed the […]

New Short Film Documents Efforts to Save Sea Turtle Habitat in South Carolina; Latest in Award-Winning Honda Environmental Film Series

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Chronicles Edisto Beach State Park’s mission to save threatened loggerhead sea turtles Honda of South Carolina supports initiative to protect habitat As part of its ongoing efforts to support environmental initiatives in the communities where its associates work and live, Honda is highlighting a program to protect endangered loggerhead sea turtles in its new short […]

Honda Boosts Support of All-New 2017 CR-V with Latest Hispanic Marketing Effort Aimed at Pet Lovers

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“The Power of Dreams” spirit continues with campaign creative and new social effort driving CR-V awareness and pet rescue efforts ‘CR-V Pet Adoption Drive’ launches today @HondaLatino Honda continues its launch activities for the all-new 2017 CR-V SUV with today’s debut of an inspirational social campaign that runs from March 2-31 on Honda’s social channels: […]

Hitachi Automotive Systems and Honda Sign MoU Aiming to Establish a Joint Venture Company for Electric Vehicle Motors

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Hitachi Automotive Systems, Ltd., and Honda Motor Co., Ltd., today announced the signing of a Memorandum of Understanding (“MoU”) on Feb. 3, aiming to establish a joint venture company for the development, manufacture and sales of motors for electric vehicles. The two companies now will conduct formal discussions regarding the establishment of the new company. […]

Honda Enters Partnership with DRIVE, New Smart Mobility Innovation Center in Tel Aviv

Honda Announces Executive Changes in its North American Operations