As this article points out, Honda has had a “bumpy” couple years. With the earthquake and tsunami in Japan in 2011 causing major disruptions in manufacturing and some mixed critical reviews of the Honda Civic (consumers seemed more than happy with it), Honda had a little bit more work to do than normal to catch up.
Well, catch up…and surpass the competition, it did.
In fact, Honda sales are up more than 24 percent over last year, including a 39 percent increase in November. The revamped Honda Civic is being widely hailed as a winner by consumers and critics alike; Consumer Reports said Honda “nailed” the Honda Civic redesign.
Even with an unfortunate number of voluntary safety recalls, Honda has benefited from a well-earned brand of dependability, safety, and innovation. Consumers still trust Honda and that brand loyalty is starting to rise again.
So if you’ve turned away from Honda in the last couple years, we invite you to take a look at the 2013 Honda Civic, the acclaimed 2013 Honda Accord or any used Honda to know that you are in good hands. Honda built its reputation on trust and dependability, so you can trust that Honda will take care of you.
Stop by Sims Honda, Apple Valley Honda, or Northwest Honda dealerships to check out any of the incredible new Honda vehicles that boast the best gas mileage, quality and technology in the industry.